Watch Clipping.’s Video “Air ‘Em Out”:
LA rap trio Clipping. has a new video for their track “Air ‘Em Out“, off the band’s upcoming dystopian concept album Splendor and Misery out September 9th via Sub Pop. Director Carlos Lopez Estrada returns (“Work Work,” “Inside Out”) to work with the group and he delivers this unsettling concept video starring Clipping.’s rapper, Daveed Diggs. Estrada explains:
“I met with Clipping. a few months ago to talk about potential ideas for this video and Jonathan (Snipes) half jokingly said that we should put Daveed in zero gravity. I emailed them back a few days later saying, “I know you were kidding, but what if we do?” We then embarked on a wonderful creative journey of scrappy visual effect techniques and ended up with our own janky version of zero gravity..”
Diggs, who starred in the Hamilton Musical, has the kind of captivating presence that is hard to take your eyes off of. Combining tight wire verbal acumen with a theatrical sense for the dramatic, “Air ‘Em Out” finds him guzzling pills and struggling to cope with the perceptual consequences as selective gravity seems to take over all around him.
